Frequently Asked Questions

  • There are companies who will submit my site to 2,500+ search engines. Why do you submit sites to only a few of the search engines and directories?
  • Which search engines do you submit sites to?
  • Why do I need to hire you to do this – can’t I do this myself?
  • Will you select the keywords that are applicable for my site? Or, will I have to do that myself?
  • How do you select the keywords for my site? Do you only select keywords which are not very competitive?
  • What exactly do you mean by a keyword? Do you mean a word or do you mean a phrase? For instance, if I wanted you to target the phrase “mortgage refinance”, would that be 2 keywords or 1 keyword?
  • Do you optimize my existing domain? Or do you optimize a different domain which is owned by you?
  • What is the process that you follow when you are optimizing sites? Do you create what the search engine placement industry calls “doorway pages”?
  • I have heard that link popularity has become an important factor as far as search engine positioning is concerned. What do you do to improve the link popularity of my site?
  • Some of your competitors say that they use something called page cloaking. What exactly is page cloaking? Do you use it too?
  • How do you submit sites to the search engines? Do you submit sites manually, or do you use some automatic submission programs?
  • Can you provide me with some references whom I can contact?
  • Are all web sites eligible to order your services?

There are companies who will submit my site to 2,500+ search engines. Why do you submit sites to only a few of the search engines and directories?

This is because only the few major search engines and directories will bring you any traffic. Research of how people look for information on the Internet indicates that 95% of all people who search for information on the Internet use the top search engines and directories. Hence, submitting your site to 2,500+ search engines is not going to benefit you in any way.

In fact, most of these 2,500 search engines exist with the sole aim of getting hold of your email address when you submit your site and then sending you junk email. Hence, submitting your site to these search engines is nothing but a waste of time and money for you.

Which search engines do you submit sites to?

The search engines to which we submit your site can be found here.

Why do I need to hire you to do this – can’t I do this myself?

Yes, you can. However, if you do decide to optimize your site yourself, there is something that you will need to have on your side – time. Initially, you will have to conduct research on how each of the search engines work. Once you do that, you will need to create pages which are optimized for the search engines. After that, you will need to submit each of these optimized pages to the search engines. Then, you will have to wait for a few weeks to let the search engines add your site to their databases. After that, you will need to check how your site is doing in each of the search engines. If you find that your site has not attained the top rankings that you had hoped for, you will have to repeat the whole process all over again. However, even if your site does attain top rankings, your work is not over. Each search engine frequently changes its algorithms which means that a site which has a Top 10 ranking today may not have the same ranking tomorrow. Furthermore, your competitors will also be trying to get their sites to the top. Hence, you will need to constantly monitor the ranking of your site in all the search engines, and you will have to re-optimize those pages that are showing a downward trend in their rankings.

Thus, you’ll need to spend a minimum of 2-3 hours every day in trying to optimize your site for the search engines. If you do have 2 or 3 hours to spare every day, then you should, by all means, do it yourself. In that case, we invite you to browse through some Free Articles that we have written on search engine positioning and to subscribe, free of cost, to the 1st Search Ranking Newsletter. We also recommend that you use WebPosition Gold – the software that almost every search engine ranking expert uses.

However, it is quite likely that you find it difficult to take care of all your normal business activities because of a lack of time. Hence, you can hardly afford to spend 2-3 hours every day on search engine positioning. In that case, it makes sense for you to hire a specialist search engine positioning company, so that you can concentrate on your normal business activities.

Will you select the keywords that are applicable for my site? Or, will I have to do that myself?

We will work with you to select the keywords which are applicable for your site. We do realize that you may find it difficult to determine the keywords for which your site should be optimized. Hence, before we begin work on your project, we will thoroughly analyze your business from different angles. We will also analyze the web sites of your competitors. We will also take inputs from you while we are doing this, since no one knows your business better than you do.

Based on our analysis, we will arrive at an initial list of keywords. Once we have established an initial list of keywords, we will identify the most popular keywords which are applicable for your site. Based on the popularity of the keywords, we will arrive at the final list of keywords which we will submit to you for your approval. After we receive your approval, we will optimize your site for those keywords.

How do you select the keywords for my site? Do you only select keywords which are not very competitive?

We use various keyword research tools on the Internet to find out which keywords are popular among users. We don’t look at the competitiveness of keywords when we are selecting keywords, i.e. we select keywords only on the basis of popularity without regard to their competitiveness. Thus, if there is a keyword which is popular and which is relevant to your site, we will select that keyword, even if that keyword is very competitive. The only restriction here is that we do not select single word keywords – we only select multiple word keywords.

What exactly do you mean by a keyword? Do you mean a word or do you mean a phrase? For instance, if I wanted you to target the phrase “mortgage refinance”, would that be 2 keywords or 1 keyword?

By a keyword, we actually mean a keyword phrase. Hence, the phrase “mortgage refinance” is 1 keyword.

Do you optimize my existing domain? Or do you optimize a different domain which is owned by you?

If you have ordered our Pay Per Click Package, we will be optimizing a new domain which is owned by us.

If you have ordered any of the other packages (like the Bronze Package, Silver Package, Gold Package, Diamond Package, Platinum Package and Super-Premium Package), we will be optimizing your existing domain.

What is the process that you follow when you are optimizing sites? Do you create what the search engine placement industry calls “doorway pages”?

We are not in favor of creating doorway pages because the search engines hate such doorway pages. Some of our competitors in the search engine placement industry create hundreds of doorway pages, each page targeting one keyword and one search engine. While such a procedure is great in theory, the search engines will often consider this to be spamming and will often penalize or even ban web sites for doing so.

The process that we follow is to create keyword rich pages, each page optimized for one keyword for all the search engines. We don’t just concentrate on creating pages which are optimized for the search engines. The pages that we create provide useful content for your visitors and ensure that they are attracted to the products or services that you are selling. Since the pages that we create provide useful content, these pages are completely acceptable to the search engines.

I have heard that link popularity has become an important factor as far as search engine positioning is concerned. What do you do to improve the link popularity of my site?

You are right in saying that link popularity has become an important factor as far as search engine rankings are concerned. When you order our services, we will use a proprietary technique which we have developed ourselves to increase the number of sites which are linking to you. While we can’t disclose exactly what the technique involves, it does not involve the usual techniques like Free For All (FFA) pages or link farms that our competitors employ and which the search engines are increasingly frowning upon.

Some of your competitors say that they use something called page cloaking. What exactly is page cloaking? Do you use it too?

Page cloaking is a technique by which you can display different pages under different circumstances. By using page cloaking, you can show one page to the search engines, but a different page to your users. Page cloaking is primarily used as a method by which you can prevent your competitors from copying the code that has helped you to attain top rankings in the search engines.

However, most search engines do not want sites to use page cloaking. According to the search engines, the visitors to your site should see the same thing as is shown to the search engines. If a search engine comes to know of a site using page cloaking, there is a high possibility that the site will be penalized for spamming and will be banned forever from that search engine. Getting banned from some of the more popular search engines can severely damage the popularity of a site. Hence, the risks involved in page cloaking far outweigh the gains. That is the reason we do not use page cloaking.

However, some of our competitors not only use page cloaking, they make too big a deal out of it. We know of at least one company who has used this excuse of page cloaking to justify the higher prices that it charges! This company is not only using a method that is grossly unacceptable to the search engines, it is actually charging higher for it!

How do you submit sites to the search engines? Do you submit sites manually, or do you use some automatic submission programs?

We always submit your site manually to the search engines. We don’t use any automatic submission tools to submit your site because the search engines frown upon the use of such tools.

Can you provide me with some references whom I can contact?

Sure. Please contact us and ask us for some references. Within 24 hours, we will send you some references whom you can contact.

Are all web sites eligible to order your services?

We do not optimize web sites dealing with get-rich-quick schemes, pornography or any illegal activities like hacking, cracking, warez etc.

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